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 | This revised edition of Gerber's THE E-MYTH once again takes readers through the steps of starting their own businesses and dispelling many of the assumptions along the way. |
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 | Vaughn Kyle, an employee of the Wal-Mart-like company Value-X, arrives in quaint little Buffalo Valley intending to find an appropriate site for a new superstore. As he becomes acquainted with the town--and especially with local pharmacist's... |
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