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 | Through case studies and step-by-step instructions, this executive-level guidebook surveys strategic and technological advances in direct e-mail marketing and recommends ways to advance on-line Customer Relationship Management (CRM) for both... |
 | Through case studies and step-by-step instructions, this executive-level guidebook surveys strategic and technological advances in direct e-mail marketing and recommends ways to advance on-line Customer Relationship Management (CRM) for both... |
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