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Book: Made to Stick Chip Heath, Hardcover
Book: Made to Stick (Chip Heath, Hardcover)
Brothers Chip and Dan Heath, inspired by Malcom Gladwell's THE TIPPING POINT, examine the qualities that help ideas spread, thrive, and be remembered. Using a variety of anecdotes and psychological research, they define the fundamental...
Average rating: from 7 reviews   write a review
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Book: Advertising Nancy Mitchell, Hardcover
Book: Advertising (Nancy Mitchell, Hardcover)
Average rating: from 13 reviews   write a review
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Book: Advertising and Promotion George E. Belch, Hardcover
Book: Advertising and Promotion (George E. Belch, Hardcover)
Average rating: from 17 reviews   write a review
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Book: The Dream Gurbaksh Chahal, Hardcover
Book: The Dream (Gurbaksh Chahal, Hardcover)
Average rating: from 1 review   write a review
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Book: Guerrilla Marketing Amy Levinson, Paperback
Book: Guerrilla Marketing (Amy Levinson, Paperback)
Average rating: from 5 reviews   write a review
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Book: Advertising, Promotion, and Supplemental Aspects of Integrated Marketing Co... Terence A. Shimp, Hardcover
Book: Advertising, Promotion, and Supplemental Aspects of Integrated Marketing Co... (Terence A. Shimp, Hardcover)
Average rating: from 1 review   write a review
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Book: Essentials of Contemporary Advertising David H. Schaefer, Paperback
Book: Essentials of Contemporary Advertising (David H. Schaefer, Paperback)
Average rating: from 8 reviews   write a review
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Book: Introduction To Financial Accounting Charles T. Horngren, Hardcover
Book: Introduction To Financial Accounting (Charles T. Horngren, Hardcover)
Average rating: from 21 reviews   write a review
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Book: Contemporary Advertising Christian Arens, Hardcover
Book: Contemporary Advertising (Christian Arens, Hardcover)
Average rating: from 16 reviews   write a review
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Book: Advertising Campaign Planning Jim Avery, Paperback
Book: Advertising Campaign Planning (Jim Avery, Paperback)
Average rating: from 3 reviews   write a review
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