Ready, Fire, Aim by Michael Masterson (2008)

Michael Masterson has written his tenth book, Ready, Fire, Aim, in a way that makes success look like cut and paste, point and click. He is a masterful writer, loves what he does, and shows the reader HOW to get from square one, today, to their goals in business and in life.

The book approaches phases of a business as infancy, childhood, adolescence, and adulthood. The author has been through each of those phases with different personal ventures and also consults businesses going through them, so he has earned the right to speak.

Mr. Masterson has consulted a wide variety of kinds of businesses. He has been called a "serial entrepreneur," and has helped countless people and companies achieve their goals. One of his reasons for writing the book is not only to help make a better company or business, but for the reader to be able to say, "I have the best job in the world."

This is a book that will show you how to get to the next level in your life and in your business. It will challenge you and give you new ideas and help you raise the bar so that you will remember 2008 as being a big turning point in your life. Most people can't afford to personally hire the author; this book is like having him mentor you through the highs and lows of life, work, and the pursuit of your dreams.

I highly recommend this book and think it is worth the full cover price and much more. It is a book that businesses should have on hand for people at any level in the organization to read for a better idea of how they can best fit in and use their talents.

Terrific book for eagles, leaders, wannabes, outcasts, the losers, the lasts-to-be-picked, jocks, cheerleaders, the Miss Worlds, and the Mr. Universes. In fact, terrific book for anyone with a pulse. A++