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Book: Matthew Henry's Commentary on the Whole Bible : Complete and Unabridged by ... 
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Book: Social Marketing : Influencing Behaviors for Good by Philip Kotler and Nanc... The Fourth Edition of Social Marketing is the definitive textbook for the planning and implementation of programs designed to bring about social change. No other text is as comprehensive and foundational when it comes to taking key marketing...
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Book: Essentials of Marketing by E. Jerome McCarthy, Joseph Cannon and William D.... This book is about marketing and marketing strategy planning. At its essence, marketing strategy planning is about figuring out how to do a superior job of satisfying customers. This author team takes that point of view seriously and believes in...
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Book: Advertising Promotion and Other Aspects of Integrated Marketing Communicati... Market-leading ADVERTISING, PROMOTION, AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS, 9th Edition discusses all aspects of marketing communications, from time-honored methods to the newest developments in the field. Delivering the...
Loose-Leaf International Marketing by Philip Cateora, Mary Gilly and John G...Binder Ready Loose-Leaf Text - This full featured text is provided as an option to the price sensitive student. It is a full 4 color text that's three whole punched and made available at a discount to students.
Book: Strategic Marketing by Nigel Piercy and David Cravens (2012, Hardcover) Designed around the marketing strategy process with a clear emphasis on analysis, planning, and implementation, this text and casebook discusses the concepts and processes for gaining a competitive advantage in the marketplace. The new edition of...
Book: Marketing : An Introduction by Gary Armstrong and Philip Kotler (2008, Pape... This best-selling, brief introduction to marketing teaches students marketing using a customer value framework. The ninth edition includes new and expanded material on Integrated Marketing Communication, social networks, measuring and managing return...
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Go Pro : 7 Pasos para Convertirse en un Profesional Del Mercadeo en Red by ...
Growing and Marketing Ginseng, Goldenseal and Other Woodland Medicinals by ...Not all saleable crops are dependent on access to greenhouses or sun-drenched, arable land. Shade-loving medicinal herbs can be successfully cultivated in a forest garden for personal use or as small-scale cash crops. Growing and Marketing Ginseng,...
Book: Permission Marketing : Turning Strangers into Friends and Friends into Cust... The manBusiness Weekcalls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing" -- the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.Whether it is the TV...
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